ABOUT US
Outerwear Specialists • Since 1992
Over 1 Million Coats Sold.
Now Shipping Worldwide.
The Maker's Story
We've been in the outerwear business since 1992. We began as an outerwear importer and wholesaler, operating from 512 Fashion Avenue in Manhattan's Garment District. For more than three decades, we've built our business around one specialty: winter outerwear.
Over the years, our coats were sold through major retailers including Burlington, T.J. Maxx, and Marshalls, along with many other stores. As shopping moved online, our business evolved with it, selling through Zulily, Groupon, and Amazon before expanding our direct-to-customer business.
To date, we've sold more than 1,000,000 coats. More than 50,000 coats were sold on Amazon alone, and our current Amazon coat listings have accumulated nearly 4,000 customer ratings.
Today, ELORA™ and U2wear™ are available directly to customers around the world. We continue to work directly with our long-standing manufacturing partners, relationships built through decades in the outerwear business.
From 512 Fashion Avenue in Manhattan's Garment District to customers around the world, a lot has changed since 1992. What hasn't changed is what we know best: winter outerwear.
Since 1992
More than three decades specializing in winter outerwear.
1 Million+ Coats Sold
Decades of experience from wholesale to direct-to-customer.
Shipping Worldwide
ELORA and U2wear delivered directly to customers around the world.
Built for Real Cold.
More than 30 years of outerwear experience, now available worldwide.
View Winter Collection